Copywriter


Kraków |



Marketing |

All Copywriters, Content Writers, and Content Marketing Specialists out there – brace yourselves because Grape Up has a great opportunity for you! Take this chance to give your career a solid boost.

Now here’s the deal, we are looking for outstanding talent to join our in-house marketing team in Krakow. You will be responsible for writing and editing engaging marketing materials for our blog, website, social media channels, and printed materials in line with Grape Up’s tone of voice.

So if you can write persuasive copy that sells, entertains, and grasps attention, and follow the latest trends in IT – you might be exactly who we’re looking for!


Responsibilities


  • Create high-quality content for all company marketing channels: blog, website, social media, and newsletter – all in English (IT/technology/automotive industry)
  • Edit and proofread content created by other team members and technical writers (e.g. Developers)
  • Research and analyze market trends and competitors
  • Create content ideas based on SEO strategy
  • Cooperate with SEO specialists in writing and optimizing content
  • Work closely with other members of the marketing department on creating and executing Grape Up’s marketing strategy (graphic & motion designers, strategists, performance managers, etc.)
  • Create short press releases
  • Co-create ideas for brand communication & brand campaigns (including big ideas & video scenarios)
  • Publish content in company marketing channels (social media & blog)

Requirements


  • Fluency in Polish and English with excellent writing and editing skills (C1+)
  • 3+ years of experience in content marketing, editorial or copywriting role, ideally in the technology sector
  • Excellent verbal and written communication skills
  • Ability to follow the tone of voice for a specific audience (business clients/C-level, employees)
  • Experience in creating business content for social media (especially LinkedIn)
  • Solid research and fact-checking skills
  • Independence and excellent organization of work
  • Ability to transform complex technical concepts into messages that inspire action
  • Digital marketing knowledge
  • Good understanding of SEM/SEO and digital marketing tools
  • Creativity & open mind

Nice to have


  • Knowledge of the IT industry and software services business
  • Experience in writing for the technology sector
  • Experience in writing about the automotive trends
  • Experience in working in a creative agency (that would be your advantage)
  • Knowledge of WordPress CMS and SEO tools (e.g. surfer SEO, Yoast, Ahrefs, Semrush)


If you're looking for an opportunity to develop your ideas, improve the way a company communicates, attract talents, and build brand awareness, you and Grape Up are a perfect match! Here we value ownership and initiative over repetitive tasks - after a few months with Grape Up team, you will see the impact of your work on the company and its brand.




Benefits



Cyclical feedback sessions



Employee referral program



Equipment of your choice



Experienced team



Financing of conferences & trainings



In-house business & tech trainings and meetups



Individual growth & development plan



Integration activities & trips



Knowledge platforms access



Language lessons



MultiSport card



MyBenefit cafeteria



Non-corporate environment



Rewards given by employees to employees



Weekly lunch in our offices



Wellbee mental health care



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Copywriter



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